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Email Marketing Strategy

An effective email marketing strategy is the best way to increase your list, grow your brand, deepen customer relationships and supercharge your revenue.


Smartmail makes eCommerce email marketing easy and profitable for online businesses. We run your marketing email strategy end to end, which means we do it all for you: no legwork, no guesswork and nothing more for you to do except reap the benefits.

But even though we do it all for you, we also explain and share our insights to set you up for long-term success.


At Smartmail, we are passionate about delivering high-converting email marketing strategies for eCommerce without the hefty price tag. 

We Create Next-Level Email Marketing Strategies for eCommerce Brands

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Executing a successful email marketing campaign strategy requires expertise and precision.

 

We have helped deliver massive ROI for over 150 eCommerce and direct-to-customer businesses. Here are some of the email marketing automation strategies we use:

Our Email Marketing Campaign Strategy Services

Email should produce 30% of your total revenue, and this requires expertise. A successful eCommerce email marketing strategy is a science, requiring expert methodologies, experienced professionals and a lot of expense. SmartMail offers an efficient and cost-effective end-to-end solution that does it all for you so you can be free to do what you do best – grow your business.

Full Account Audit

We offer a free custom email audit to help you hit all your email goals. Our email audit will review your email flows, campaigns, list quality, template design, and more! We will take a comprehensive look at your account and create a benchmark for all your key metrics. We analyze your entire database and create eight custom segments to diagnose the strength of your list. We create a bespoke email marketing strategy action plan to help skyrocket your revenue from email.

Optimization and Subscriber Growth

We use advanced, targeted marketing email strategies such as entry pop-ups, cart exit pop-ups and site wide exit pop-ups to maximize your opt-in rates and increase subscriber growth. We also conduct A/B testing to ensure your campaign is honed to deliver the best results.

Email Marketing Strategy Plan

Our email marketing strategy plan will look at your email marketing potential across critical areas such as your revenue potential, automations, account health, segment analysis, design analysis and more. We will then tailor a bespoke solution to target the areas that need improvement and identify vital revenue-driving opportunities to skyrocket your ROI.

Monitoring and Reporting

Our email marketing campaign strategy includes tracking and monitoring performance using A/B testing to ensure effectiveness. We fine-tune our campaigns, and our proven methodologies, streamlined processes and expert team are guaranteed to get you results every time.

Campaign Implementation

We can create your content calendar with suggested monthly campaigns, design and write the content, and implement the campaigns in your native ESP. All you need to do is provide feedback and approve the content before implementation. We also test the performance of the email strategy and tweak the design for maximum results.

What's Included:

Our email marketing strategies have all your needs covered, all tailored for your audience, with your voice and brand. With every campaign, you get:

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Why Choose SmartMail for Your Email Marketing Strategy?

Having the right strategy is everything when it comes to automated email marketing. With our targeted campaigns, we can help convert visitors and retain customers throughout the whole customer lifecycle.

No long term contracts

On-demand custom campaigns, when you want, with no long-term obligations.

Fast Turnaround

We can complete new automations with a 4 days turnaround period.

Own Every Design

We do all the analysis, design, and hard work; you get to own everything.

No Hidden Costs

No surprise charges. Our fee structure is clear, and you only pay for what you get.

Human Support

You get access to your dedicated email strategist at any time.

On brand everytime

Everything is written in your brand style and tone, guaranteed.

Create an Effective Email Marketing Strategy with SmartMail

Supercharge your ROI with Smartmail’s email marketing campaign strategies. Our expert email strategies are the best way to increase your list, grow your brand, deepen customer relationships and boost your revenue.

Book a free strategy call with one of our experts today.